Learn how to monetize your online marketing business and start bringing profits to your website in 30 days with this 30 Day Marketing Monetization Plan.
30 Day Marketing Monetization Plan
When you think of an online entrepreneur, you most likely automatically assume that the individual pursuing this type of career would maximize every chance they get to monetize their business.
The truth is, most online marketers get so wrapped up in the minute details of niche selection, content creation and launches that they fail to seize every opportunity to earn profits.
Many Internet marketers fail to succeed just because they forget – or don’t know how – to monetize their business. When it comes to earning, they primarily have tunnel vision for product launches and short term affiliate promos, and some aren’t even doing that yet – they’re just slapping up blog content and being baffled that it hasn’t converted for them.
The fact is, there are many opportunities that are overlooked, which could add up to a hefty sum of money streaming in on autopilot. These passive and proactive profits are what set experienced marketers apart from green ones.
Day 1: Find the Gaps in Your Online Monetization
When you are starting the process of monetizing your marketing efforts, there are a few days in the beginning where you have to analyze what you’re currently doing and take some steps to make sure you are generating a profit.
On day one of your 30 day plan, you will be conducting an audit of how you have currently been setting up your business for success financially. You need to look at your blog, your email autoresponder system, your products, your lead magnets, and all of your social media accounts and pinpoint exactly how often and how you are setting up some sort of monetization.
You might be shocked to find that very few of your blog posts have any type of link that would help you earn money in them. You may find that on social media, you are active and engaging, yet have no form of profit potential being shared.
For now, you just need to take stock of what you have done in the past and what kind of profits that has generated for you. After the 30 day plan is complete, you will be able to monitor the changes in your income and see how the improvements have helped.
Day 2: Gather the Links to All of Your Products
On the second day of your 30 day journey, you want to gather the links to each and every one of the products you have created and sell online. Whether they are links to content packs, courses, memberships, printable or even tangible products, you want to have all of the links readily available at your fingertips whenever you need them.
Make sure you have them organized in a way that is logical (with a short description to act as a reminder of what it is) so that if you need to pull a link to use in your online communications or content, it will only take you a split second.
If you make it difficult for you to find, you might end up passing up the opportunity to monetize a situation. You might be in a rush or tired, and instead of sharing the link that would earn you money, you simply send your product as a freebie or share the name of it.
Day 3: Apply for and Organize Links to Affiliate Programs
To get you ready for maximum profit potential, you need to take a day to find products that you feel will convert well with your target audience and apply to their affiliate program.
As you do with your own product links, you need to organize these affiliate links in a logical manner. For example, you might have a category for courses that teach people things, a category for tools they may want to invest in, and so on.
These are going to be links to affiliate products that you can promote on an ongoing basis. This is not where you will be housing affiliate links for a specific, temporary launch that someone is having.
Day 4: Set Up Strategic Coupon Codes for Your Products
Even if you don’t use these regularly, you want to set up an evergreen coupon code for each of your products that you can give to a specific affiliate or customer directly whenever you feel it is appropriate.
You can place these codes in a separate file of their own, or beside the links to each of your products that you have organized. You might want to make more than one discount code, such as one that takes a little bit off the price of the product, or one that takes a significant amount off.
It’s good to have these coupon codes readily prepared and available for you to use anytime you need them so that you don’t have to stop what you’re doing and go through the process each and every time.
If you are regularly communicating with your target audience, and you recognize that some people maybe on a budget where they can’t afford your product, you’ll be able to quickly pull the coupon code to share with them and make the sale rather than miss it.
Day 5: Approach Vendors for Special Deals that Benefit You and Your List
In addition to having your own discounts for customers and for affiliates to use with their audience, you want to spend a day securing evergreen coupons with some of the vendors whose products you will be recommending on a regular basis.
Make sure you specify that you would like it to have an indefinite activation, and not something with a beginning and end date. This will work best for evergreen courses and tools, but not so much for short-term launches.
Sometimes, you will find vendors who can set up a separate sales page and listing on a third party platform that is specific for your customers. These will usually begin with some sort of wording such as, “For Friends of (your name)…”
Day 6: Turn Your Posts Into Partial Product Reviews
Now you are going to begin the process of going through your existing, current, and future content and updating it with whatever form of monetization you feel would work best.
First, start by going back through the blog posts that are performing best for you in terms of traffic. They may not be converting into cash for you yet, so you need to study each one and see where you have failed to monetize it so that you can add a bit of revenue.
One of the best ways to add a form of income to your blog posts is to spot those moments where you have mentioned some sort of product or strategy. For example, you may have mentioned in passing that you conducted some keyword research.
Take time to create a call out or separate section of that blog post that explains which keyword tool you use, and why. Make sure you link to it with an affiliate link and any type of discount code that you have for your readers.
As you continue publishing now and in the future, have a step on your publishing checklist that course is you to pinpoint somewhere within the content that you can find a product to create a mini review of within the post.
Another example would be if you created a blog post about how you lost wait after turning 40. You may have traditionally just shared your story as a way to bond with your readers, but now you want to find an opportunity to include a few lines that point them to a product that you recommend to help them with the same.
You can include a short segment that introduces them to a course or tool that will help them if they are on the same journey and are struggling. You don’t need to turn the entire blog post into an infomercial, but understand that your audience has landed on your page for help, so you want to go above and beyond your storytelling and give them direction they can act on, even if that means sending them to a product they need to buy.
Day 7: Monetize the Tip Articles You Publish
Whenever you are sharing tips on your blog, such as, “How to Lose 10 Pounds in 14 Days,” you are conveying valuable information to your readers at no cost. The key is to make sure that your content is effective enough that if your reader closed their browser and walked away, they would be content with what they learned.
However, when you add some form of monetization, such as a hyperlink to a product that you are an affiliate for, or one of your own products, you are helping them reach their goals faster and easier than if they only implemented the tips that you have shared.
You may have read various articles in magazines or online about tips for adhering to a keto diet plan, for example. These are usually one or two sentences long, and are meant to intrigue the reader so that they want to find out more.
You want to find the meaty courses that will take them by the hand and walk them through all of the intricate details of the direction they need to be on. For example, a simple tip blog may have advice that says, “Brace yourself for experiencing the keto flu.”
It might expand on it a little bit by explaining what the keto flu is. A full course about the keto diet would help the reader prevent the symptoms, and add more details about what they can do to quickly get over this issue.
Day 8: Use Case Studies Strategically Two Ways for Profits
Another way to monetize your online efforts is to use case studies as a way to generate profits. There are two different ways you can use these to your advantage. First, if you are an affiliate for a product (such as a course) that you, yourself want to go through, consider offering and in depth case study as a bonus for those who buy the product through your link.
Not only are you earning commission off of the sale of the product itself, but many people will buy through your link solely to access the case study where you share your thoughts about the implementation and results of using the product.
Another way that you can use case studies to your advantage is to conduct open case studies on your blog. These are perfect for evergreen products. you have to be careful not to share the details of the course (in terms of what it is teaching exactly) when you conduct a public case study for people who may not have purchased the product yet.
You can be fairly generic about it when you blog openly about your case study. You always want to include your affiliate link in the beginning, middle, and end of your blog post.
When you speak about the actions you have taken, you can tell the reader which section or module or chapter you are working on that day, how much time it took, what your opinion is of what you learned, and what the results were.
What you don’t want to do is give them a step-by-step account of what you did, because then you are not only infringing on the vendor’s knowledge that he or she expects people to pay for, but you are shooting yourself in the foot when it comes to affiliate commissions.
Day 9: Monetize Your Image Inserts on Blogs
Many bloggers understand the importance of breaking up long blocks of text with whitespace or with images. However, there are too many who use random niche relevant images and don’t take time to monetize them.
For example, if you are writing a blog post about how important it is to optimize your site for search engines, you might have traditionally gone to DepositPhotos or iStock Photos and downloaded an SEO stock image.
While this may help you achieve your goal of breaking up content and giving the readers eyes a break, you are missing out on the ability to add some form of revenue with this one action.
Instead of using a simple stock image, you can find an image such as any cover or course image on the joint venture (JV) page of a product that you want to promote and use that in the middle of your blog post.
Make sure that you hyperlink the image so that it directs your readers to the product using your affiliate link. You want to make sure that the link opens in a new tab so that you retain the customer on your blog without losing them.
They will have the opportunity to follow the new tab and purchase the product that you are recommending, and after the purchase is completed, exit that screen and continue reading your blog.
Day 10: Make Money with Your Sidebar Ads
Depending on the blog theme that you are using, you may have the opportunity to monetize your sidebar. The sidebar can be on the left or right side of your blog, and gives you ample space to include hyperlinks to products that you promote as an affiliate as well as links to your own products.
You can use text links or images that are either square or vertical. Just make sure that the dimensions fit accurately. Again, you want to make sure that these links and images open in a new tab so that you don’t lose your customer.
Many vendors and affiliate programs will provide you with readymade code that you can paste into your blog’s sidebar. They will be populated with your affiliate link. Make sure that you center the links and ad images in your sidebar so that they line up nicely.
Day 11: Cash in on Blog Post Banners to Other Offers
While you may be using banners in your sidebar, you can also use them underneath your header as well as directly in each piece of content that you publish on your blog. Consider linking out with banner ads to products that you feel are well known and respected.
You want to make sure that the products you are linking to using these banners will be around a long time. You don’t want to have to go back through hundreds of blog posts to update outdated affiliate links.
So for example, you may want to use a banner ad to something like HostGator, Aweber, or something else that’s been around for years. What you don’t want to do is use a banner ad under your header or in a blog post that links to the bestseller of the week on a third party platform.
These are the types of products that are often not supported by the vendor for very long, even if they have thousands of sales in the beginning. You don’t want to find out months down the road that you have a high traffic pulling blog post that has been linking out to a dead product, causing you missed sales.
Day 12: Don’t Forget to Monetize Your Lead Magnet
Whenever you are starting out as an online marketer, you may have big dreams of quickly and easily building a list of high converting subscribers. You do your very best to conduct research about their pain points and what type of lead magnet would pull them in and convince them to hand over their contact details.
You work hard to create something unique that your readers or viewers will find value in, regardless of the fact that it is a free gift. But did you know that you can also monetize your lead magnet?
For example, if you are in the online marketing niche and you want to build a list of newbies who are just starting out so that you can teach them the ropes, your lead magnet might be a free guide for how to start a business using a blog.
Make sure that you initially sit down and write a soup to nuts report that will knock their socks off and endear them to you. After you have completed the creation of your lead magnet, go back through each individual page and look for opportunities to add a hyperlink that will earn you money.
With the example mentioned above, you might link out to a domain registrar, a hosting company, a package of themes or plugins, a keyword tool, and even a private label rights (PLR) store so that they can hit the ground running with plenty of content for their blog.
Day 13: Include a Profit Strategy with Your Welcome Email
When you have a new subscriber opt into your list so that they can receive the free gift, you want to take time to welcome them to your list and explain a little bit about what it’s like to be on the receiving end of your emails.
You might talk about how often they should expect to hear from you, what types of content you will be providing to them, and invite them to connect with you directly so that you can meet their needs.
But what you can also do in the welcome email is add a single monetization link. you don’t want to have a spammy welcome email that starts off on the wrong foot. But, you can add a message such as, “Ready to get started? If you want to build your blog today, read my free gift about blog opportunities for WAH moms and then sign up for my newest blog course here to walk you through every step.”
This is not an in your face method of promotion, but instead allows the new subscriber to decide whether or not they are ready to take the next step. People like to be presented with choices, and this is something they can bookmark and come back to if they feel it’s too soon.
Day 14: Have a Profit Plan for All of Your Broadcast Emails
Everyone has a different strategy for how they send out emails. Some upload a series of follow up emails, while others prefer to use broadcast emails that only go out to those who are subscribed at that very moment.
Whenever you are sending out broadcast emails, you want to always ensure that you are providing some sort of value to the reader, even if they don’t purchase anything that day.
Start off with some personalization where you either discuss something about your own life or ask them about something to do with theirs. Then, you can follow that up with both a value based tip email and a recommendation for a product that you have either launched or that you are an affiliate for.
Because these are broadcast emails, and will not be seen by future subscribers, you can use these two promote short-term launches that are occurring on a regular basis. Check the launch calendars on Muncheye, JVZoo and Warrior Plus, and sign up to the affiliate list of the vendors that you like to promote so that you can recommend the 72 hour to one week launches to your readers.
Day 15: Check to Make Sure Each Follow Up Email Is Monetized
Even if you are using follow up emails as your preferred communication with subscribers, you still want to make sure that each follow up email is monetized in some way.
You can create a mixture of value packed tip emails that go out to your subscribers with a mention of a product and straight review emails, but you need to make sure that everything is evergreen so that your links will work months or years down the road.
It’s a good idea for you to create a spreadsheet or list where you keep track of what is being promoted on what day of your follow up email series. That way, if you find out that a certain product is now defunct, you can quickly go in and change the hyperlink to a different product that is currently active.
Day 16: Monetize Your Video Channel
If you are using video as one of your media formats online, you need to make sure that each one of your creations is monetized both on screen and in the description area. The reason you want to make sure it is hyperlinked on screen, as well as verbally mentioned, is because many marketers will embed your video into their blog, cutting out the description area that may contain the live hyperlinks.
Video editing software makes it very easy to include callouts within the video during the presentation that don’t interrupt the flow of speech, yet will stand out to the viewer so that they can make note of it or click through to whatever you are recommending.
Depending on where you are using video, such as YouTube, you may be able to turn on the option to monetize your video channel based on the number of views that you get. If you start seeing a heavy dose of traffic to your videos, you will want to monetize the views to add an additional income stream to your content creation efforts.
Day 17: Profit from Each of Your Podcast Episodes
Many people have not yet chosen to test their abilities with podcast publications. This is an extremely easy and free media format that all niche marketers should be using to the best of their ability.
You can use a platform such as Anchor.fm to host and syndicate your podcast, and it won’t cost you a penny. What’s better is that they have a built in ad platform that you can use to earn from your episodes.
You can also secure sponsors on your own who will pay to have a mention on your podcast, and you can set the pricing according to when and how long the mention will be.
For example, you might charge more for a mention in the middle of the program than you do at the beginning or end, or vice versa. Another way you can monetize your podcast is too verbally send listeners to a specific page where you have an offer, or add the link to the description area so that they can click on it and go to the page easily.
Day 18: Use Your Facebook Profile to Generate Income
Many marketers are using their Facebook profile, not to connect with just family members and offline friends, but also to network with other marketers and even customers in their niche.
You can monetize your Facebook profile by using Facebook Live videos, where are your friends can listen to you as you are speaking, and you can send them to specific offers or pages that you know will earn you money.
You can also use your profile to post whenever you have a launch, a blog post that you have monetized, a new video that you can profit from, and more. By using your profile in this manner, more people can see it based on the engagement it gets, and it also has the ability to be shared by others.
Day 19: Set Up a Facebook Group That Earns for You
A Facebook group can also be very strategic for niche marketers. Where a profile is meant for a mixture of business and personal life posts, a Facebook group can be a place where people join with a specific intent to learn more about a certain topic.
In your Facebook group, you can share links to your blog and videos, and you can also post affiliate links and links to your products directly in the feed of the members. What you don’t want to do is have a group that includes nothing but affiliate link spam.
You still want to make sure that you are providing value to the group members so that existing members want to stay, and the group grows with new members who have joined because of the size of the group and the activity level you are providing.
Day 20: Turn Your Facebook Page Into an Informative Profit Puller
You can set up a Facebook page that represents your brand and allows you to promote your products, talk about projects you have in the works, make recommendations as an affiliate, and so on.
If you are going to be running paid ads that will give you a good return on your investment, then you can use your Facebook page to do that with. Of course, you always want to make sure that your page is a representation of the value you provide to your target audience as a leading niche expert.
Day 21: Monetize Your Instagram Account
There are many different ways you can earn money from an Instagram account. This is a more aesthetic account than other social media networking sites. Of course, you can make money as an affiliate marketer or as a vendor who recommends your own products.
But you can also earn money by accepting sponsors who pay for you to share information about their products as part of your Instagram stream. You can even get paid to make a video or upload an image and simply give a shout out to a product or brand.
There are many people who engage in collaborations with other Instagram influencers. Together, you can monetize your accounts for an event or product launch that you are doing together.
Day 22: Use a TikTok Account to Increase Your Income
There are many niche leaders who are making money using TikTok. On this platform, you are free to discuss your products or those you recommend as an affiliate marketer. You can have a link in your bio.
You can also enable your account to get paid for the video views that you received using the TikTok Creator Fund. You can accept sponsor ads, engage in collaborations with other TikTokkers, and more.
They even make it easy for you to accept tips from your viewers, and viewers can send you gifts whenever you are hosting a live video. There are certain requirements you need for your account in order to be able to use some of these monetization features, but if you continue putting out good content and grow your channel, you should be able to profit from it quickly.
Day 23: Profit from Niche Pinterest Boards
Pinterest is a great place for you to promote your products directly as well as the blog post in which you recommend other peoples’ products as an affiliate. The one thing that will make you stand out on this social networking site are the Pins themselves.
You can make gorgeous Pinterest graphics using a free tool like Canva and upload them with strategic hashtags to help targeted visitors find and follow your Pin links. Make sure you join group boards too, so that your monetized links are shared widely.
People and brands pay for sponsorships if you end up having good success with your Pins, so be open to having others pay to be placed on your boards if you have lots of followers.
Day 24: Release a Viral Freebie with the Intent to Make Money from It
Many marketers mistakenly forget that they can release viral freebies on a regular basis. Instead, they make one free gift and use it as a lead magnet to build a list. You can create short, targeted reports that others can rebrand with the links intact.
That means they can put their name on it And use the PDF to send out to their own subscribers as a valuable gift. You are helping them provide value to their audience, and they are helping you by leaving your links intact that will help you earn a commission or direct sales.
If you are a vendor who has a large list of affiliates, you can even create these re brandable reports that will be populated with your affiliates’ links, so that you both benefit financially from the process.
Day 25: Monetize Your Forum Signature Files
If you are a niche marketer who is routinely involved in visiting forums online and helping your target audience achieve their goals by answering their questions and concerns, then you want to make sure that you have monetized your participation using a signature file.
A sig file, as it’s more commonly known, is a text or image that is shared below every comment that you make on a thread. Many forums allow you to hyperlink your signature file so that it links out to your own site or one that you are an affiliate for.
If you are heavily involved in a forum that does not allow signature files, you can always sign your comments with instructions to check the link in your bio, if the site allows you two have a link to your domain there.
As you are immersing yourself in the community and people are finding value in what you share, they will want to follow the links to see what else they can learn from you, whether it’s free on your blog or in a paid product.
Day 26: Turn Private Label Rights Content Into a Profit Machine
There are many Internet marketers who purchase private label rights content that they can use on their blogs, in emails, as lead magnets, on social media, and even as products that they can sell.
Unfortunately, most people simply copy and paste the content into their blog or wherever they are using it, relieved to have readymade content at their disposal. You want to make sure that you go through each piece of PLR that you are using and add hyperlinks (and additional text, if necessary) so that you monetize the content and get a return on your investment.
Day 27: Make Sure You Monetize Your Members’ Area
If you are successful enough to have launched a membership product, you don’t want to stifle your profits by neglecting to monetize the dashboard of the new member. There are many different ways you can monetize your members’ area.
You can include banner ads from sponsors that’s around the core content that they have paid for. You can also include upsells or cross sells for additional products that you have or that they originally passed up when they first purchased the front end offer.
In each lesson or segment of your members area, you can also include links to affiliate offers that relate directly to what you are discussing in that module. You can also elevate your income and present them with a one on one coaching opportunity.
Day 28: Create Additional Income from Your Coaching Business
Regardless of what type of coaching business you have, there will be many ways you can monetize your coaching business. Every time you have a discussion with a client, make a note about the things they need specific help with.
As part of your coaching process, send them a summary after the coaching call that includes what you discussed along with a list of resources that you feel can help them further.
For example, you may be coaching someone about business success, but they mention how sluggish they feel due to a poor diet. In your follow up call you may instruct them to work on their nutrition, and also provide them with a link to something that will help.
There are other ways you can add revenue to a coaching program. Usually, if someone is able to afford one on one coaching, they may also be able to afford mastermind groups or retreats that you host at a higher price point. And of course, you can provide them with links to other courses that you have in your online empire.
Day 29: Cash in on Kindle Books After the Sale
If you are a niche expert, you may be using Amazon Kindle to self-publish online. Please be aware that they do not allow you to link to a lead magnet page where you are collecting customer information.
However, you can mention the name of your website You have to be careful with live links because Amazon is very selective about what they allow you to send their readers to.
If you send them to your main website, make sure you have something specific on that page that welcomes readers and give them a call to action on what they should do next, such as where to find your in-depth courses or recommendations.
Day 30: Take Time to Earn Revenue from Your Customer Service Replies
This last strategy is something that you may not have considered, and it may not work every single time you communicate with someone. However, it’s worth noting that when someone reaches out to you directly – whether it’s a generic inquiry or a specific question, you have an opportunity to profit from the exchange.
You never want to do that in lieu of providing value and assistance to your customer. But you can add it to your communication. Some people add a call to action, a teaser, or a straight hyperlink to another product that they have created in their signature.
But another way that you can monetize your customer service replies is to spend a few moments being thoughtful about what it is the customer needs help with. They may need more than just a simple, brief answer from you.
You can give them some basic advice and then also direct them to the courses and tools that can help them get past whatever obstacles there facing and achieve the success they desire.
When it comes to monetizing your career as an online marketer, get in the habit of not rushing the publication of content or your engagement with others, and stop to consider whether or not there’s anything you can present at that moment that would result in a sale or commission for you.
The one thing you want to make sure of is that you are not adding links that don’t contribute to the other person’s journey, just because you want to increase your own earnings.
Every time you monetize a piece of content or a communication, it should be with the purpose of helping others so that you elevate your brand as one that can guide people to the tools and courses they need to succeed.
Over time, you want to check the links that you have positioned on your blog, in emails, and even on social media and update them so that they are providing the best option for your followers.
Even if the link is still active, you may have found a better product or tool that would benefit your readers more. By staying organized with your monetization efforts, this will be an easy project that you can even outsource to a virtual assistant.